Daniel Sillman is the CEO of Relevent, the world’s most influential privately owned sport and media rights organisation. Under Sillman’s leadership, Relevent has become the leading creative and strategic partner to the world’s top football properties and secured more than $4 billion in total media rights agreements on behalf of its partners, including the likes of UEFA, LALIGA, the Bundesliga, the Premier League, and the English Football League. Sillman is also the Executive Chairman of Relevent Football Partners, the dedicated entity focused on commercialising the UEFA men’s club competitions globally.

In 2018, Sillman facilitated a landmark, first-of-its-kind 20-year deal with LALIGA that established a joint venture with Relevent to promote the Spanish league in North America. Sillman negotiated LALIGA’s record-breaking media rights deal with ESPN in 2021, which, at the time, marked the largest football media rights deal ever in the US and Canada. He also spearheaded the media rights negotiation and sale of LALIGA’s rights in Mexico and Central America to Televisa Sky Sports in 2021. The following year, Sillman led Relevent to secure UEFA’s men’s club competitions media rights for the United States.

Sillman went on to help Relevent land exclusive EFL fixture distribution rights throughout North, Central, and South America in 2024 and, later that year, struck a 17-year agreement to represent the Bundesliga in the sale of its media rights in North, Central, and South America as well as the Caribbean. In 2025, he led Relevent’s efforts to pursue and win a historic mandate to represent the UEFA men’s club competitions media rights globally for the 2027–2033 cycle. The deal represented a seismic shift in the global sport business landscape.

Sillman began his career founding and operating Compass Management, a multi-family office for professional athletes, which he later sold to FFO in 2015. Prior to joining Relevent, he sourced, structured, and executed new investment opportunities as the Director of Business Development at RSE Ventures — a private investment firm owned by Stephen Ross. At RSE, Sillman led efforts focused on mid-cap sport businesses such as Student Sports, which owns and operates Elite 11 Football and Area Code Baseball, among others. He then transitioned to Relevent, where he worked to bring El Clásico, a football match between Spanish rivals Barcelona and Real Madrid, to the US for the first time and outside of Spain for the second time in 100 years. Shortly after the Miami-based El Clásico in 2017, Sillman was named CEO of Relevent and began to lead the company’s transition from a live events company to the global media rights powerhouse it is today.

For these efforts, Sillman has been named to several sport business awards lists, including Leaders in Sport’s Leaders Under 40 (2022), Sports Business Journal’s Forty Under 40 (2019), and Forbes Sports’ 30 Under 30 (2018). He co-led the development of high-profile companies such as fast-growing youth enrichment platform Rocket Youth. He also serves on the board of directors of RISE — a national non-profit that educates and empowers the sport community to eliminate racial discrimination, champion social justice, and improve race relations — and is a member of the FIFA World Cup 26™ Miami Host Committee Board of Directors.

Boris Gartner is President and Partner of Relevent, where he leads the company’s global strategy and business operations, oversees key partnerships, and drives the growth of international football, media, and commercial initiatives. He is also the Chief Executive Officer of Relevent Football Partners, the dedicated entity focused on commercialising the UEFA men’s club competitions globally.

He joined the company in 2018 to build and lead LALIGA North America, a 20-year joint venture between Relevent and LALIGA, Spain’s top-flight football competition and professional association. Gartner created a profitable operation across media and sponsorships and successfully expanded the scope beyond the US to include Mexico and Central America. He was instrumental in the definition, negotiation, and execution of the media rights agreements in the territory, resulting in a $2 billion agreement with ESPN in the United States and Canada, and with Televisa/Sky in Mexico and Central America — the two largest media rights agreements for LALIGA outside of Spain.

Gartner has played a key role in Relevent’s transformation from an events business into the dominant player in the global football internationalisation space. He was instrumental in helping the company secure UEFA’s men’s club competitions rights in the United States in 2022 and, three years later, winning a historic mandate to represent the UEFA men’s club competitions media rights globally for the 2027–2033 cycle. Similarly, Gartner drove Relevent’s efforts to secure a media rights and content marketing mandate for the English Football League (EFL) across the Americas, and a 17-year commercial partnership with the Bundesliga across North, Central, and South America. His prior international experience across Europe and Latin America has been essential in helping Relevent expand its business outside of the United States.

Previously, Gartner served as Chief Operating Officer for Grupo Televisa’s Content Division – the largest Spanish-language content producer in the world — where he was responsible for corporate strategy, business management, and company operations for the group’s content unit. Prior to joining Televisa, he served in different executive positions at Univision Communications Inc., including as part of the founding team and Chief Operating Officer of Fusion Media, a joint venture between Univision Communications Inc. and the Disney/ABC Television Group; VP and GM of Univision’s in-house digital studio; and VP of Strategy and New Initiatives for Univision Noticias.

Gartner has been recognised for Hispanic Executive’s Top Latino in Sports (2023), Sports Business Journal’s 40 Under Forty (2022), Leaders in Sport’s Leaders Under 40 (2020), National Association for Multi-ethnicity in Communications’ (NAMIC) NAMIC Luminary (2016), Cynopsis Digital’s IT List (2016), and Variety’s Hollywood’s New Leaders: TV Executives (2013).

He serves on the Board of the US Soccer Foundation. From 2019 to 2025, Gartner was a board member of Washington, D.C.-based Polaris, the leading non-profit in the US fighting to end human trafficking. He is also part of the 2019 Business of Entertainment, Media, and Sports at Harvard Business School, the 2017 Programme on Negotiation at Harvard Law School, and the 2013 Georgetown Leadership Seminar.

Oliver Holland will be Chief Media Rights Officer of Relevent Football Partners. He has over 20 years’ experience negotiating and delivering industry-leading sports media rights deals.

Before joining Relevent Football Partners, Holland spent 12 years at TEAM Marketing. He led the global media sales team for the UEFA club competitions for the last two rights cycles and delivered over €20 billion in media rights revenues. In addition, Holland set up and grew TEAM’s London office as Managing Director of TEAM UK and has also led teams across legal, commercial, and business affairs.

Prior to this, Holland acted on the acquisition side with five years at Sky Sports and two years with Electronic Arts, negotiating a wide range of key sport rights deals with global leading rights holders of all major sports.

Holland trained and worked as a solicitor at Bird & Bird. He has a Master’s in International Sports Law and spent a decade serving as a Board Member of the British Association of Sport and Law.

Brian Oliver is Chief Commercial Officer of Relevent Football Partners, where he’ll apply 29 years of experience working in sport and entertainment to developing, negotiating, and delivering global sponsorship and licensing partnerships for the UEFA men’s club competitions. Prior to joining the company, he spent 12 years at the PGA TOUR. In his most recent role as Executive Vice President, Corporate Partnerships, Oliver led a 60+ person team overseeing PGA TOUR Business Development, Revenue Operations, Sponsor Relations, and Global Meetings & Customer Events. Oliver and his team managed 95 sponsor relationships representing nearly $4 billion in contracted revenue. Together, the team built new sponsorship platforms and corporate relationships across the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, and other global properties. Managing partnerships with Official Marketing Partners and Title Sponsors, Oliver and the team created and executed marketing programmes that drove sponsor business performance and impacted local communities. In 2024, Oliver led the commercial design, sponsor negotiations and implementation of the new PGA TOUR season structure, featuring Signature Events.

Before joining the PGA TOUR in 2013, Oliver served as Vice President, Global Marketing Partnerships at the National Basketball Association, where he led relationships with the league’s Marketing and Promotional partners. Oliver spent seven years with Octagon North America’s Consulting Division, providing strategic counsel and executional expertise to clients and managing relationships with leagues and governing bodies on his clients’ behalf. Earlier in his career, Oliver held various positions with Woolf Associates.

Laurence Anthony will be Relevent Football Partners’ Chief Legal Officer. Anthony has spent his 16-year career at Formula 1, predominantly as Chief Counsel of their commercial business. Following Liberty Media’s purchase of Formula 1 in 2017 and the rapid expansion of the commercial division, Anthony oversaw significant growth of the commercial legal function, which included a team of 15 professionals managing all media rights, production, sponsorship, licensing, digital media, and race promotion matters globally.

Additionally, Anthony served as Chief Legal Officer of the Formula 1 Las Vegas Grand Prix and was tasked with managing all legal matters relating to the race, as well as year-round activities at the newly opened Grand Prix Plaza pit building.

Amy Phillips will be Relevent Football Partners’ Chief Communications and Marketing Officer. A seasoned strategic communications leader based in London, Phillips boasts 25 years of experience across global media and sport organisations and specialises in crafting compelling corporate narratives. She has advised leadership at all levels, particularly during complex situations requiring thoughtful communication strategies.

Before joining Relevent Football Partners, Phillips led Disney's Corporate and Internal Communications across EMEA after 13 years with the company’s ESPN division. This included launching Disney+ across the region, managing through the pandemic, and delivering a communications strategy to drive the business and enhance the company’s reputation across the region. She also led the Corporate Social Responsibility team to deliver on the company’s social purpose and contribute to the company’s 2030 sustainability goals.

Prior to this, as Vice President of Communications for ESPN in New York, Phillips managed media relations, media strategy, and crisis communications for various aspects of the business, including working directly with the teams responsible for ESPN’s revenue – Ad Sales and Media Network Distribution – during a period of significant transformation in the industry. She also oversaw the global internal communications function and strategy for ESPN’s six thousand employees.

Phillips led strategic communications for a number of projects at ESPN, including the annual Upfront sales presentation, multifaceted media distribution deals, as well as FiveThirtyEight. She was originally hired at ESPN as a Director of Communications responsible for ESPN’s digital properties in 2007. Prior to joining ESPN, Phillips worked at Outdoor Life Network/Versus, Ted Turner’s Cartoon Network and Goodwill Games, and the 1996 Paralympic Games in Atlanta.

David Baddeley will be Chief Financial Officer of Relevent Football Partners. Leveraging 19 years of experience, he will focus on building out and overseeing all financial functions of the business and ensuring the company has the structure, systems, and insights needed to grow sustainably. Previously, Baddeley was a key member of the founding leadership team that built, launched, and scaled DAZN into the world’s largest sports streaming business.

He has also held senior finance leadership roles across high-growth ventures in the mobility/sustainability sector. Baddeley trained and qualified as a chartered accountant at Deloitte in London with key clients including Tottenham Hotspur, The Football Association, and WPP PLC.

Georgie Cleeve is Relevent Football Partners’ Chief People Officer. Before joining the company, she enjoyed a 15-year human resources career in the sports, media, and technology industry. Over that span, Cleeve held multiple leadership roles at Perform, DAZN, and Brightcove, in which she played a key role in driving the organisational culture forward. She frequently led company agendas across organisational design, people development, performance, and reward. Cleeve is known for her strong leadership and ability to build and foster high-performing teams and drive a collaborative and inclusive culture in fast-paced environments.

Tom Burrows is Relevent Football Partners’ Director of Strategy and Partnership Operations, Media. He was formerly EVP, Global Head of Rights at DAZN, overseeing the group's global rights partnerships. After joining the company (formerly Perform Group) in February 2015 as Legal Counsel, Burrows became Head of Legal - Content & Global Partnerships, then the business' most senior rights lawyer. In 2018, he moved into a rights acquisition strategy role.

Burrows delivered some of the biggest rights deals in the industry as part of DAZN's global expansion, including landmark acquisitions of Serie A in Italy, LALIGA in Spain, and Bundesliga in Germany. In addition to securing the most prestigious domestic football rights across several of the top European markets, he also secured UEFA's first-ever all-streaming award of the Champions League in a top-five market as part of DAZN's strategy in Germany.

Burrows went on to expand his remit, securing significant distribution deals that underpinned DAZN's premium rights acquisitions and increasing the accessibility of live sport for fans around the world. An accomplished sportsman, Burrows also spent time as a professional cricketer with Hampshire Cricket.

Benjamin Blanco is Relevent Football Partners’ Director of Commercial Strategy and Partnerships, Sponsorships & Licensing. Throughout his career — spanning roles at Heineken, Samsung, and CSM Sport & Entertainment, among others — Blanco has brokered, negotiated, and activated partnerships of value in excess of €1 billion with the biggest rights holders and events in sport and entertainment.

Blanco began his career on the rights holder side at the DP World Tour and the Football Association, working across major fixtures and tournaments in both football and golf. He then joined CSM Sport & Entertainment, where he rose to Director level following the successful growth and leadership of several major client accounts. In 2013, he was recruited by Samsung to transform and restructure their sponsorship portfolio, team, and agency roster in the UK & Ireland. Two years later, Blanco was promoted to Head of Marketing for Sport & Entertainment, taking responsibility for the full marketing remit across Samsung’s wider portfolio in music, entertainment, and culture.

In 2018, Blanco moved to the Netherlands to join Heineken. He led the brand’s global partnerships, brokering and establishing high-profile partnerships with UEFA, Formula 1, Las Vegas GP, Rugby World Cup, EPCR, and a variety of world-class talent. In 2023, Blanco returned to London and founded his own sports and entertainment consultancy that advised a roster of major brands, rights holders, agencies, businesses, and talent.